Our work supports decision-makers to find ‘new value’, empowering them to innovate more confidently.
From insight to innovation – how workspace collaboration research drove a successful product launch
An office furniture manufacturer sought to research the concept of collaboration in workspaces to support a new product portfolio launch.
Shape the future of home living – how global user insights guided a furniture brand’s growth strategy
A contract and residential furniture manufacturer was increasing its focus on supporting its growing home furnishing brands. They wanted to understand changing user needs at home from many cultural contexts to inform their product, marketing, and strategy work.